Success stories
See how other publications use Google tools to launch and support their Reader Revenue business.
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Mexican publisher, Grupo Reforma, saw 43 per cent more readers become subscribers when using Reader Revenue Manager.
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French publisher, Le Monde, became the first news partner in France to bring Reader Revenue Manager to its readers.
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Belgian publisher, IPM Group, launched Reader Revenue Manager on its editions, making the conversion flow 'seamless'.
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The New Yorker, a US publisher, saw an increase in its subscriber and user conversion rate in just a few months through its partnership with Google.
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ET Prime is India’s first premium business news publisher to offer Reader Revenue Manager to its readers.
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US publisher, BuzzFeed News, in collaboration with Google, was able to launch a recurring membership programme based on learnings from a one-off contributions test within months.
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El Español is the first news publisher in Spain to launch Reader Revenue Manager.
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After launching Reader Revenue Manager, German publisher Tagesspiegel is collaborating with Google to grow its Reader Revenue.
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US publisher, Business Insider, grew its consumer subscription business successfully with Google, seeing increases in subscription revenue and long-term subscribers.